Bluehouse Group and UX Speakeasy Design - OBGYN Course Companion App

July 31, 2023

A cover photo for an event with all of the event details: Title, Design Sprint. Date: August 15th. Location: 193 South Winooski Ave, Suite 100, Burlington, VT 05401. Time: 6:00 PM - 8:00 PM. To the right of the details is an illustration of a doctor standing in front of a similarly sized cartoon phone. On the phone are health-related images, such as a heart and a pill.

Bluehouse Group and the Vermont Meetup group, UX Speakeasy VT, are collaborating again for another design sprint! For this sprint, for the first time we’ll be assisting a real client.

Allow us to introduce Dr. Justin DeAngelis, an obstetrician and gynecologist at the University of Vermont Medical Center, and an assistant professor at the Larner College of Medicine at UVM in Burlington, VT. He has developed a specialized app used in a 2-week boot camp that prepares medical students for their residency training in OBGYN. The course focuses on reinforcing core skills and practices for new physicians in training, and the app is designed to provide longevity to the course, allowing continuous review and practice of these essential skills.

During this sprint, we will be discussing the user experience of the app and brainstorming ideas to make it as user-friendly as possible for medical students. Our goal is to enhance the app’s functionality and features, ensuring it effectively supports the students throughout their training journey. We’re excited to collaborate on this project and bring meaningful improvements to Dr. Justin DeAngelis’ app.

This event is scheduled for August 15th, you can RSVP and learn more information about the event here: UX Speakeasy event

Flutter Vs. React Native

July 20, 2023

An image of people holding phones with the Flutter and React Native logos on top.

React Native and Flutter are two popular choices for building cross-platform mobile apps. Both frameworks make the app development process easier. But how do you decide which one is better for you?

What is React Native?

React Native lets developers create mobile apps using JavaScript. With React Native, you can write code once and deploy it on both iOS and Android, saving time and effort.

What is Flutter?

Flutter uses the Dart programming language to build mobile apps. Like React Native, it allows you to write code once and use it on both iOS and Android platforms.

History and Features

Google introduced Flutter in 2017, and it quickly became a favorite among developers for its user-friendly interface and extensive widget library. It also helps that the programming language Dart is easy to learn and work with.

React Native, created by Facebook in 2015, is equally popular. It stands out for providing native-like experiences to users, even with JavaScript app development.

Developers love Flutter’s fantastic hot reload feature, which allows real-time code changes for faster development. On the other hand, React Native fans appreciate its effectiveness in handling complex interactions and animations.

Which Should You Pick?

Both frameworks have significantly influenced mobile app development. As technology advances, it’ll be exciting to see how they continue to evolve and push the boundaries of possibilities in this field.

If you are building a very complex application, we recommend Flutter, as its ease of use and high performance will shine.

If you are trying to create a more native experience and require a lot of animations with complex interactions, then we recommend React Native.

The Rise of Voice User Interfaces in Mobile App Development

July 14, 2023

A close up of cell phone sitting on a laptop keyboard. The cellphone is on a screen that shows a large microphone symbol. Underneath the microphone are audio wavelengths.

In recent years, voice technology has become an integral part of our daily lives. From smart speakers to virtual assistants, voice user interfaces (VUIs) have gained significant popularity and are now making a profound impact on mobile app development. As users seek more intuitive and hands-free interactions, the rise of VUIs is transforming the way we engage with mobile apps.

Voice user interfaces leverage speech recognition technology to enable users to interact with apps through voice commands and responses. This technology allows for a seamless and natural interaction, creating a more immersive and efficient user experience. With the advancements in natural language processing and machine learning, VUIs have become increasingly accurate and responsive.

One industry where VUIs are making a notable impact is the virtual assistant market. Leading players such as Apple’s Siri, Google Assistant, and Amazon’s Alexa have integrated voice capabilities into their respective mobile apps, enabling users to perform various tasks, such as setting reminders, making calls, or controlling smart home devices, simply by using their voice.

Beyond virtual assistants, VUIs are being adopted in diverse sectors, including healthcare, e-commerce, automotive, and entertainment. In healthcare, VUIs are revolutionizing patient care by enabling hands-free access to medical information, appointment scheduling, and medication reminders. E-commerce platforms are integrating VUIs to facilitate voice-based product searches and personalized shopping experiences. In the automotive industry, voice-enabled apps provide drivers with a safer and more convenient way to access navigation, make calls, or control in-car features.

The benefits of VUIs in mobile app development are vast. They provide enhanced accessibility for individuals with disabilities or limited mobility. They offer a more natural and intuitive interaction, eliminating the need for complex navigation or typing. Moreover, VUIs can improve productivity by enabling users to perform tasks on the go without requiring manual input.

While there are challenges in developing VUIs, such as accurately interpreting user commands and handling different accents or languages, advancements in speech recognition technology continue to address these limitations. Developers are embracing tools and platforms, such as Google Cloud Speech-to-Text and Amazon Lex, that provide robust and scalable solutions for implementing VUIs.

As the demand for seamless user experiences grows, voice user interfaces are expected to play an even more prominent role in mobile app development. From voice-enabled shopping to personalized voice assistants, the rise of VUIs is reshaping the way we interact with mobile apps. As a developer, embracing this trend and incorporating voice capabilities into your app can provide a competitive edge and deliver exceptional user experiences in the evolving digital landscape.

Mobile App Momentum: Essential Reasons Why Your Business Needs a Mobile App

July 11, 2023

On a blurry bokeh background with different colors of lights, the text Mobile Apps is written in large text. Around the text are different symbols, charts, lines, and graphs.

Mobile apps have become an indispensable tool for businesses to thrive and stay competitive. With the increasing number of smartphone users and their reliance on mobile devices, developing a mobile app for your business can provide a wide range of benefits that can significantly impact your success.

Increase Visibility

Having a mobile app expands your business’s visibility and reach. It allows you to connect with potential customers who prefer accessing information and services on their mobile devices. By offering a convenient and accessible platform, you can tap into a larger audience and increase brand awareness.

Offer Better User Experience

Mobile apps provide a seamless and optimized user experience compared to mobile websites. They are designed specifically for mobile devices, offering faster loading times, intuitive navigation, and enhanced functionality. By providing a user-friendly interface, you can improve customer satisfaction and encourage repeat usage.

Improve Customer Engagement

A mobile app enables you to engage customers in interactive and meaningful ways. You can integrate features like social media sharing, in-app feedback, and loyalty programs, creating opportunities for customers to actively participate and interact with your brand. This increased engagement strengthens customer loyalty and drives long-term relationships.

Gather Customer Insights

Mobile apps offer valuable insights into customer behavior and preferences. By analyzing app usage patterns, purchase history, and user feedback, you can gain a deeper understanding of your target audience. These insights can help you refine your marketing strategies, optimize user experiences, and develop targeted offerings.

New Revenue Stream

Integrating e-commerce capabilities into your mobile app opens up a new revenue stream. With features like in-app purchases, subscriptions, and mobile payment options, you can provide a convenient and frictionless shopping experience, boosting sales and generating additional revenue for your business.

Enhance Customer Service

Mobile apps allow for instant and efficient customer support. Through features like chatbots, live chat, and self-service options, you can address customer queries and concerns promptly. Providing excellent customer service enhances satisfaction and builds a positive brand image.

Stand Out From the Competition

In a saturated market, having a mobile app sets your business apart from the competition. It demonstrates your commitment to embracing technology and catering to the evolving needs of your customers. By offering a unique and convenient mobile experience, you can differentiate yourself and attract customers who value innovation.

A mobile app is a necessity for businesses in today’s digital landscape. Apps provide numerous benefits that can add additional revenue opportunities, superior customer service, and a competitive edge.

Unlocking User Engagement: Harnessing the Power of Badges in Mobile App User Experieces

July 05, 2023

A phone on top of a white empty background, there are layers of screens on top of the phone. The bottom most layer is the home screen, the next layer is data and code, while the top most layer is a gamified app screen with gems. All of the layers are slightly transparent.

In the world of mobile app design, user engagement is the key to success. The more engaged users are, the more likely they are to stick around, explore your app, and become loyal customers. One effective way to boost user engagement is by harnessing the power of badges. These virtual rewards not only provide a sense of accomplishment but also create a gamified experience that keeps users hooked. Read on to uncover some strategies to leverage the power of badges for maximum engagement.

The Psychology Behind Badges

Humans are naturally inclined to seek recognition and rewards. Badges tap into this basic human motivation, triggering a sense of achievement and progress. They act as visual markers of accomplishment, signaling to users that their efforts have been acknowledged and rewarded. By incorporating badges into your mobile app, you can create a sense of satisfaction and encourage users to explore and interact with various features and activities.

Driving User Engagement

Badges can serve various purposes in a mobile app, such as indicating milestones, tracking progress, or unlocking special privileges. They provide a sense of purpose and guide users through a structured journey. By strategically placing badges throughout your app, you can incentivize users to complete tasks, explore hidden features, or participate in community activities. This not only boosts engagement but also creates a sense of community and friendly competition among users.

Designing Effective Badges

To maximize the impact of badges, it’s crucial to design them thoughtfully. They should be visually appealing, easily distinguishable, and aligned with your app’s branding. Furthermore, badges should be meaningful and relevant to your app’s purpose, ensuring that users perceive them as valuable achievements.

In the competitive landscape of mobile apps, user engagement is a vital factor for success. By harnessing the power of badges, you can unlock a gamified experience that keeps users engaged, motivated, and loyal. With strategic badge implementation and thoughtful design, you can create a sense of accomplishment and foster a thriving community within your app.